Cultural Differences in Marketing

My wife recently pointed out to me these two adverts. Both were published in the March 15th-21st edition of the Economist. This advert appeared on page 55: The advert reads: “From departure to arrival, only dignified services for our dignified guests” And this advert appeared on page 51: The advert reads: “Progress has a name. […]

Read More


Get every new post delivered to your Inbox.

Join 513 other followers